Accommodation in negotiation refers to which of the following?

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Accommodation in negotiation involves cooperating or yielding to the other party's interests or demands, often prioritizing their needs over one's own. This approach is typically employed when one party values the relationship or the long-term partnership more than the specific outcome of the negotiation. In such cases, the accommodating party may concede certain points to foster goodwill and maintain positive rapport. This can be particularly beneficial in situations where building trust and collaboration is essential for future interactions.

The other options represent different negotiation styles or strategies. For instance, strictly focusing on one’s own interests highlights a competitive approach, while combining interests for a win-win outcome illustrates a collaborative style. Seeking a balanced compromise reflects an integrative approach but does not specifically capture the essence of accommodation, which is more about prioritizing the other party's needs over achieving a balance or equitable outcome.

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